Player Health

BCLC Introduces New GameSense Advisor to Chances Signal Point


New GameSense Advisor at Chances Signal Point

BCLC is proud to announce a new resource dedicated to supporting players in Williams Lake with healthy-play habits, and referring those experiencing challenges with their gambling to the support resources they need.

Chances Signal Point is one of several Community Gaming Centres to welcome a GameSense Advisor and Information Centre recently as part of BCLC’s expansion of the program to every gambling facility across B.C. by fall 2019. Previously, GameSense Advisors were in place at B.C. casinos only.

In addition to the expanded GameSense Advisor presence, BCLC has also invested in new GameSense Information Centres, which are welcoming spaces that encourage players to visit and learn more about how games work, talk with a GameSense Advisor or just take a break.

“I look forward to meeting the players here in Williams Lake, getting to know them, discussing odds, dispelling myths, explaining how slot machines work, or going over programs in place to support those who struggle with their gambling behaviour,” said Troy Nicholson, GameSense Advisor, Chances Signal Point.

GameSense Advisors support BCLC’s GameSense program by staffing the Information Centres to help players make informed choices about gambling and connect them to available support resources if they feel they need help. Last year alone, GameSense Advisors had approximately 55,000 interactions with players at B.C. casinos.

Based on a BCLC patron survey, the majority of patrons who have visited GameSense Information Centres and have interacted with GameSense Advisors agree they are more educated and equipped for informed play, suggesting the effectiveness of having an interaction with staff on site when it comes to player education.

“I am proud of our efforts to invest in and enhance player health supports here in Williams Lake,” said Dr. Jamie Wiebe, BCLC Director of Player Health. “Research shows that on-site advisors are a valuable resource in the promotion of responsible play and reduction of gambling-related harms.”

Player health is a key strategic priority for BCLC. GameSense is the cornerstone for engaging and informing players, while removing stigma that may be associated with accessing responsible and problem gambling resources.