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Hoop Dreams: B.C. Bettors Backing Gonzaga to Win NCAA Championship

March 15, 2022


After coming up short in last year’s championship game, bettors on PlayNow.com – B.C.’s local sportsbook – are going with Gonzaga once again to claim March Madness glory.

The Bulldogs are the betting favourite to win the national championship (4.50, +350) in 2022 after finishing as runner-up in 2017 and 2021. On PlayNow.com, 15.5 per cent of bets are on the Zags to win the college basketball championship, nearly doubling Duke’s 8.6 per cent (12.00, +1100).

Buzzer beaters, big upsets and heart-pounding action during March Madness are why betting on college hoops reaches a fever pitch every year on PlayNow.com. This year, with single-event betting on March Madness available for the first time ever, BCLC anticipates 2022 will be the most popular March Madness for betting on PlayNow.com. 

On PlayNow.com, bettors can wager on everything from who will make the Final Four, which state will produce the tournament winner, the player to score the most points and if a #1, #2, #3 or #4 seed will win the tournament. In total, there are approximately 30 different bets available.

With upsets at every turn throughout the duration of the three-week tournament, PlayNow.com is offering players a daily ‘bet back bonus’; players who place a four-game parlay on NCAA moneylines will be eligible for the bet back bonus. If only one selection is a loser, players get their bet back.

BCLC is encouraging PlayNow.com players to set and stick to a playing budget. Players can set weekly deposit and playing time limits to keep sports betting a fun experience. PlayNow.com is also the only online gambling website in North America with dedicated player-health specialists – known as GameSense Advisors – available to support players via telephone and live chat with healthy play habits or refer them to treatment and support services, if needed. 

Unlike other websites, revenue generated by PlayNow.com goes back to British Columbians by supporting important societal investments like healthcare, education and community programs. As B.C.’s only regulated online gambling website, PlayNow.com provides a safe and secure website players can trust, with strong security safeguards and seamless deposits and withdrawals.