BCLC’s PlayNow.com is British Columbia’s home for safe and secure betting and, as B.C.’s only 100 per cent legal and regulated website, offers players strong security safeguards on the only site whose profits go back to B.C.
Online gambling that players can trust
When players play on PlayNow.com, their personal data is protected. Plus, seamless deposits and withdrawals using major Canadian banks allow players to get easy access to their winnings.
BCLC and PlayNow.com are based in B.C. and accountable to provincial and federal laws. That means that, in addition to having strong security safeguards, PlayNow.com has high standards for technical integrity, age verification, protection of personal information and important anti-money laundering requirements.
PlayNow.com prioritizes player health
BCLC is committed to supporting the wellbeing of players by offering more player-health tools to support informed decisions and to increase access to timely and effective information when players need assistance. PlayNow.com is also the only gambling website in North America, and one of the few in the world, that supports players with dedicated player health specialists – known as GameSense Advisors – via phone and live chat.
GameSense Advisors help by answering gambling-related questions and providing additional support resources and referrals to treatment, if needed. To learn more, click here.
As a regulated website, PlayNow.com must adhere to the Province's Advertising and Marketing Standards for Gambling in British Columbia, as well as the Responsible Gambling Standards for Internet Gambling. These standards are in place to make sure gambling is represented in a responsible manner in all advertising and marketing.
BCLC's ambition is to have the healthiest players in the world, with players gambling within their time and money limits. Learn about how BCLC prioritizes player health here.
Playing on PlayNow.com means playing for B.C.
Unlike the 800+ gambling websites operating illegally in B.C. and Canada, PlayNow.com is the only one whose profits benefit British Columbians through government investments in things like education, healthcare and community programs. This includes funding for the Province’s Community Gaming Grants program, which distributes $140 million annually to not-for-profit organizations, including Parent Advisory Councils and amateur-sports associations across the province.
Since 1985, BCLC has delivered more than $28 billion in net income to the Province of B.C. To learn more about where the funds go, click here.